Capital One Cafe: three summer activations at national scale.
TRU produced custom promotional products, packaging and retail displays for Capital One Cafes, with production quantities above 300,000 units. Our team managed each program from concept through production, packaging, fulfillment and logistics, including displays for all 67 Cafes across the U.S.
Wallets
150,000 wallets with backer cards, produced and distributed with custom floor displays.
DIY pinwheel kits
100,000 kits with custom packaging and counter displays, delivered to all 67 Cafes.
Bubbles and scoopers
30,000 bubble dispensers and 20,000 temperature-activated scoopers with hand wipes.